I designed the logo for Essential Hot Yoga, capturing the essence of the practice and reflecting the studio's commitment to individualized and group hot yoga. The logo is inspired by the way to body move through yoga.

Additionally, I developed the brand's color palette, carefully selecting colors that evoke a sense of warmth, serenity, and energy. These colors create a harmonious and inviting atmosphere for practitioners, complementing the studio's focus on alignment and pranayama (breath) work.

I also designed and developed the Essential Hot Yoga website, ensuring it embodies the studio's values and effectively communicates its unique offerings. The website provides a user-friendly platform for individuals to explore the studio's services, learn about the benefits of hot yoga, and easily book classes.

Through my design expertise and attention to detail, I successfully captured the essence of Essential Hot Yoga's brand and transformed it into a visually compelling experience across multiple touchpoints.